With roots in rural Spain, this family owned winery needed a classic bottle re-design in line with their heritage and values. 



/ naming  / brand identity  / illustration /  packaging design /

Define, Dig & Desing

We started with story, giving Soñador tempranillo a transcendent look designed to transport the drinker to rugged Spanish terrain using paper with a cobblestone-like texture and an embossed logo rich with depth and detail, just like the wine. It’s all in service of the wine’s name: “Dreamer” in Spanish.

Made at MAD

Concept & Design: Anna Addison